Formerly a journalist at Axel Springer, Bauer Verlag and Computec, Daniel Jensen has been at home in the agency world for almost 10 years as a communications consultant and content expert with a strong affinity for sports, eSports & gaming. For SPORT1, he developed the SPORT1GAMES format together with Thorsten Zippan, which developed on-air and online gaming for the channel's sports target group. At the Hamburg communications agency, he worked with EA SPORTS on repositioning the FIFA series in the middle of society and at SPORTFIVE, he supports clubs, associations and sponsors in communicating with fans.